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This site uses Google Analytics 4 only after you have actively accepted analytics cookies. Nothing is loaded or transmitted before that choice is made, and rejecting analytics prevents all measurement.
The purpose of analytics is to understand how the website is used and to improve its content. The information collected may include pages viewed, interactions such as link clicks, device type and approximate location derived from your IP address.
Contact details, email content, telephone numbers, messages and other personally identifiable information are never sent to Google Analytics.
You can reject analytics at any time, or withdraw consent after granting it, using the Cookie settings link in the footer of every page. Your choice is stored in your browser and expires after six months, after which you will be asked again.
Google Analytics is provided by Google. Advertising cookies, remarketing, ad personalisation and Google Signals are not used on this site. How Google uses information from sites that use its services.
For any question about this site or your data, email hello@mr-anderson.co.uk.